Responsible for digital media for all brands in Grupa Żywiec's portfolio. Leads campaigns focused on online channels, as well as those beyond digital.
As Head of Demand Development for LiveRail – part of Facebook’s ad tech business – across EMEA, Cameran is responsible for developing LiveRail's cooperations with DSP’s, trading desks, agencies and marketers to help them unlock the value of LiveRail’s platform and publisher relationships.
Responsible for driving the commercial strategy and revenue operations across a wide portfolio of programmatic solutions delivered to more than 70 countries worldwide.
Active YouTube vlogger since 2010. His channels include "Podcast 35mm", "Lekko Stronniczy" and, the newest, "KWTW – Kto Wie ten Wie" in which he goes in depth about medicine, psychology and, of course, the internet.
Currently Chief Big Data Officer at Cloud Technologies SA. Privately, a dreamer and adventurer. Considered a programmer in the business department and businessman among programmers.
Maciej has been a core part of Sociomantic over the past six years, overseeing sales for the DACH, CEE and MEA markets. He was previously a marketing hero at Zanox, and his superpowers include online marketing, programmatic, e-commerce, mobile and app marketing.
As Programmatic Director at Media Impact Poland, Marcin is responsible for the strategy and development of programmatic sales. Prior to this role, he worked at Denstu Aegis and ARBOinteractive (now Ströer).
Three-year veteran of programmatic marketing, responsible for developing iBillboard in the Polish market. Privately, Lech-Maciejewska is a blogger, young mother and lover of TRX workouts.
Founder and President of Brand24 S.A., a web monitoring company. Author of bestselling book, "The Social Media Revolution." Programmer, graphic designer, blogger and commentator on all things web and digital.
Manages BlaBlaCar operations in CEE region. Joined BlaBlaCar in 2012 as a result of M&A that enabled BlaBlaCar to expand to Poland, followed by seven other countries in the region.
Radek celebrates eleven years in the e-marketing industry. At Allegro Group, he is currently responsible for performance marketing in Poland, Czech Republic and Ukraine.
Responsible for Google’s regional product deployment strategy across all programmatic publisher platforms in EMEA. Until 2012, Ruju headed Google’s mobile display partnerships in the region.
15:00 - 15:20The Superheroes of Digital!Karol PaciorekKWTW
15:20 - 15:30Train You Ears with our Music Heroes!
15:30 - 15:45How Digital Marketing Heroes Build & Promote Online BusinessesMichał SadowskiBrand24
15:45 - 16:00Programmatic Direct: A Triple WinRoberto Ruju
16:00 - 16:45Panel discussion: The New Programmatic Playground: Implications of a Shifting LandscapeŁukasz Kapuśniak, Maciej Wyszyński, Marcin Olszewski, Marta Lech-Maciejewska
16:45 - 17:30Get Super-charged at the Coffee Break
17:30 - 17:45Native Ads in MobileCameran HarmanLiveRail (Facebook)
17:45 - 18:00“Online” Doesn’t Exist. What Next?Radek GórkaAllegro Group
18:00 - 18:15CRM to Programmatic: Why the Picture is Bigger than DisplayGavin WilsonSociomantic
18:15 - 18:30The Positive DisruptionPiotr JaśBlaBlaCar
18:30 - 18:45The Power of Personalization in “Zwrotka Żywca” case studyBartosz GąsiorowskiGrupa Żywiec
19:00 - 23:00Music Heroes rock the DMH After-Party!